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FundRaising.Com Makes PTO Todays List Of Top 15 Most Influential Fundraising Companies
"The Association of Fund-Raising Distributors and Suppliers – the trade group of the fundraising industry – boasts more than 650 member companies. Gift-wrap purveyors. Candle distributors. Mom-and-Pop, single-state sales reps. Multinational corporations. Dotcom wonders. Baby faces and grizzled old veterans. Together, they help schools raise nearly $2 billion each year.
Like any large group, the fundraising industry has its leaders and its followers. Some players are just a bit more "equal" than others. The actions of those few affect the actions of many, and they disproportionately affect the fundraising landscape for parent group leaders across the country. Keep an eye on the latest happenings with these companies and you’ll have a good feel for where the industry is heading in the short and long term.
Who are they? And what are they up to? Here’s our completely unscientific look at those who make up the "Fundraising 15" – the 15 most influential companies in the fundraising world."
(Note: The other 14 companies include familiar names like Hershey’s, M&M/Mars, General Mills Box Tops for Education, Troll Book Fairs, and Market Day. This article can be read in its entirety at ptotoday.com).
FundRaising.Com Cedarburg, WI.
"Dick Raddatz’s group brings two unique qualities to the world of Internet fundraising: 1. a deep understanding of the needs of school groups (from Dick and Judy Raddatz’s two decades of traditional fundraising experience); and 2. a Web address to die for.
Dick grabbed that name in 1995, well before the Internet craze hit full stride. In just two years since going live with the site in 1999, his once-modest fundraising business has grown to more than 60 employees and his product line has expanded from lollipops to lollipops plus just about everything else under the sun. Like its Internet counterparts on this list, Fundraising.com is one to watch if you want a good feel for the latest in Web fundraising.
There it is. From candy to canned goods. If you can’t keep your eye on 650 companies, use this Cliffs Notes version of the industry to keep track of things."
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